For fashion and D2C brands

Profitable sales,
not clicks.

Catalog, search and retargeting campaigns tracked to every order, so ROAS reflects real sales.

26 sales a month at peak for Y&O Suits.
YBYour BusinessBusiness account
Is this available in size 40?
Hi Priya, yes. Want the fit guide and delivery date?
Yes please
Order tracked Replied in 0:41 Example

Every order tracked. Every rupee of ad spend accounted for.

The problem

Dashboard ROAS and your bank rarely match.

Broken tracking, fake ROAS.

Pixel, Conversions API and GA4 that agree.

Budget on the wrong products.

Spend moves to products that sell.

Carts left behind.

WhatsApp and retargeting bring buyers back.

Results

Tracked to every order, with steady sales.

Y&O Suits

Online sales

Y&O Suits

10high-ticket sales a month
26a month at peak
₹7,500ad spend per sale
₹75,000/month ad spend
Rasna Chopra Makeup

Lead generation

Rasna Chopra Makeup

200+leads a month
7sales a month
₹75per lead
₹15,000/month ad spend

Tracking set up on Shopify, WooCommerce and custom stores.

What you get

Real ROAS. Better products. More repeat buyers.

ROAS you can trust

Browser and server tracking, counted once.

Catalog and retargeting

The right product for the right buyer.

WhatsApp commerce

Questions answered before they bounce.

You stay in control

Your accounts. Your data. Your billing.

The playbook

How does your account get run?

  1. 01

    Catalog and Advantage+ campaigns

    Catalog campaigns for the products that sell, with Advantage+ for scale.

  2. 02

    Fresh hooks and product shots

    New hooks and product shots each month, tested against each other.

  3. 03

    Tracking with purchase values

    Conversions API with purchase values, deduplicated, so ROAS matches your sales.

  4. 04

    Retargeting by browser and cart

    Cart abandoners and past buyers each get their own message.

Meta and Google together, because a store has purchase data to spend on. Catalog and Advantage+ campaigns, retargeting split by browsers, cart abandoners and past buyers, and Google Shopping for people already searching the category. ROAS is reconciled against your Shopify numbers, not taken at face value, and budget follows contribution margin rather than reported return.

How it works

How do we get you more profitable sales?

  1. Free audit

    Your ROAS, checked against actual sales, in 48 hours.

  2. Set up

    Conversions API with purchase values, catalog and retargeting campaigns.

  3. Scale

    Shift budget to the products and audiences that buy.

Management from ₹10,000 a month

₹5,000 one-time setup. Ad spend from ₹15,000 a month, depending on catalog size. Ad spend paid directly to Meta or Google. 3-month minimum.

Get my free ad audit

Free audit

Find your leaks in 48 hours

  • Ad account health check
  • Tracking and event match report
  • Where your budget is leaking
  • Reply speed test
  • 3 quick wins
  • 20 minute walkthrough

Free. No obligation. Your accounts stay yours.

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FAQ

Questions

Do you work with Shopify?

Yes. Shopify, WooCommerce and custom stores.

Can you fix our tracking?

Yes. Conversions API with purchase values, deduplicated.

How much should I spend?

Y&O Suits sells 10 high-ticket pieces a month on ₹75,000.

Do I keep my ad account?

Always. You own the account, the data and the billing.

Profitable sales, not clicks.